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Blog // Connect Minnesota

MN Startup SparkStarter Promises to be a Better Digital Matchmaker

By Wil Payton

You don’t have to look far to find an online dating site or app. They run the gamut of demographics, interests, and taste. But Minnesota startup SparkStarter believes that its method can distinguish it from the competition. Imagine a digital platform where friends act as match-makers for other friends. Below is an excerpt from a TECHdotMN article on the site: Here’s how it works: you sign up, connect to your Facebook account, then use the interface to introduce two friends who you think might hit it off. “We often refer to it as the LinkedIn concept for dating using Facebook,” says SparkStarter CEO Tony Kramer, pointing out that people often...

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Happy Valentine's Day! Tell Us: Is Love Easier to Find in an Online World?

By Wil Payton

Ever found yourself looking for love through your computer? Match.com claims that at least 1 in 5 relationships begin online. Since 1997 a substantial number of singles have met partners through online dating sites according to a new study led by Northwestern University Associate Professor of Psychology Eli Finkel. Below is an excerpt of an article by Digital Trends that examines the science of online matchmaking: Ever tried to find love through your computer? Online dating has grown into a large, billion dollar industry over the past 15 years, and has become a mainstream way to meet your future mate. However, a new study, led by...

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